苹果从新闻业挖人打造Apple News:亚博APP

亚博APP下载

亚博APP下载-Apple is hiring a team of journalists to run its Apple News service, part of a broader push by the company to personalise the content it selects and delivers to users of its devices.苹果(Apple)于是以聘用新闻从业者重新组建编辑团队,运营其Apple News服务。此举是苹果一项更加宏伟措施的一部分,目的是对中选赠送给苹果设备用户的内容展开人工干预。The Apple editorial team will liaise with publishers, which include the Financial Times, New York Times, The Guardian and The Economist, which have signed up to provide content to the news service.苹果编辑团队将负责管理与出版商联络。

这些出版商还包括英国《金融时报》、《纽约时报》(New York Times)、《卫报》(The Guardian)和《经济学人》(The Economist),它们已和苹果签下,将为其新闻服务获取内容。A job ad posted for Apple News, which replaces Apple’s Newsstand and will compete with Facebook’s new Instant Articles service, said successful candidates would “identify and deliver the best in breaking national, global, and local news”.在为Apple News公布的招聘广告上,苹果回应,符合条件的候选者不应能“辨识和发送到最佳的国内、国际及地方脑溢血新闻”。

亚博APP

Apple News将代替苹果的虚拟世界报摊(Newsstand),并与Facebook新的发售的Instant Articles服务进行竞争。It is seeking candidates with more than five years of “newsroom experience” able to “recognise original, compelling stories unlikely to be identified by algorithms”. Apple declined to comment beyond the job ad.该公司期望寻找这样的人选:享有五年以上“编辑部工作经验”,需要“辨识不太可能被算法辨识出有的、扣人心弦的原创性报导”。苹果拒绝接受就这个招聘广告以外的事情置评。

One publisher that has had negotiations with Apple over the news service said the hiring of journalists was “jaw-dropping” and “a real surprise”.一个曾与苹果就新闻服务展开过商讨的出版商回应,苹果聘请新闻从业者之荐“令人大跌眼镜”、“无非令人车祸”。Ken Doctor, an analyst with Newsonomics, pointed to other examples of technology companies hiring journalists, such as Flipboard and Yahoo. “Apple hasn’t done it so it’s a departure but it’s not a surprising departure,” he said. “To do curated distribution you either use algorithms, like Google News, or you use people.”Newsonomics分析师尼克多克纳(Ken Doctor)则提及其他高科技企业聘请新闻从业者的例子——比如Flipboard和雅虎(Yahoo!)。他说道:“苹果以前没有这么做到过,因此这却是一次新的尝试,但它并不出人意料。

亚博APP下载

-亚博APP下载。

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